elizabeth chabe, giant's ladder book, giants ladder book, the giants ladder, the giant's ladder, marketing science conference, marketing life sciences, life science market research, life sciences digital marketing, life sciences marketing agency, life science marketing, life sciences marketing consultant, life science marketing agencies, life science marketing campaign, life science digital marketing, life science content marketing, marketing science 2024, marketing science, marketing science journal, life sciences market research, life science market, marketing science impact factor, life sciences marketing, marketing science submission guidelines, marketing for life sciences, life science marketing agency, life science b2b marketing services
Group 2

About the Author

ELIZABETH CHABE (MBA, MS) is a bestselling author, entrepreneur, and recognized strategic marketing consultant for science, engineering, and technology organizations. Her work has been featured in The New York Times, Popular Science, Entrepreneur, CNBC, Composites World, and 360Dx, among others.

As the founder and CEO of High Touch Group, Elizabeth oversees a team that develops marketing and PR strategies for advanced science, engineering, and technology organizations. Through High Touch Group’s holistic, comprehensive marketing services, clients generate more leads, drive revenue, and elevate their brands into the global B2B space. Her work as a strategic consultant has been instrumental to biotechnology, energy, advanced materials, advanced manufacturing, and robotics and automation companies.

Since her first business venture at the age of nine, Elizabeth has built and overseen countless successful research programs and marketing teams. As the former senior manager of digital and strategic marketing at the Jackson Laboratory (JAX), she developed the marketing strategies for its mouse model portfolio, model generation (CRISPR), and in vivo contract research services. Prior to joining JAX, she oversaw global communications for the Advanced Structures and Composites Center in Maine. There, she managed projects including the center’s offshore wind research program, the largest research and R&D program in Maine’s history.

Since 2018, Elizabeth has been a governor-appointed director of the Maine Venture Fund.

Her bestselling book, “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success,” is available on Amazon and from your favorite book retailers.

An inveterate traveler, she splits her time between the US and developing world communities. She currently resides in Mexico with her husband and rescue dogs.

Photo Credit: Priscilla C. Scott (@priscillacscott)